Sustained Energy Bars

Nature Valley's Packed Bars Help to Provide Long-Lasting Energy

Nature Valley is introducing Packed as a new kind of sustained energy bar that helps to offer consumers a source of long-lasting energy. The texture-rich bars are as creamy and crunchy as ever and are full of nourishing ingredients like almonds, sunflower seeds, pumpkin seeds, peanuts, cranberries and blueberries. The bars can be purchased in varieties like Peanut Butter and Cranberry and Almond Butter and Blueberry, each of which emphasizes a simple recipe of nut butter, nuts and seeds and berries.

While there are plenty of snack bars on the market that are full of hidden sugars that will only lead to a blood sugar crash and sapped energy, these ones have the potential to help people fuel themselves on busy days when they need a quick and lasting boost.

Image Credit: General Mills

Sustained Energy Bars
Creating sustained energy bars that provide long-lasting energy for busy individuals.
Texture-rich Bars
Developing texture-rich bars that offer a combination of creaminess and crunchiness for enhanced eating experience.
Nourishing Ingredients
Using nutritious ingredients like almonds, sunflower seeds, pumpkin seeds, peanuts, cranberries, and blueberries to create energy bars.

Industries Being Reshaped

Snack Bar Industry
Developing healthier snack bar options that provide sustained energy for busy individuals on-the-go.
Health Food Industry
Creating nourishing and natural food products that promote long-lasting energy and well-being.
Convenience Food Industry
Introducing convenient and healthy food options that offer sustained energy for people with busy and active lifestyles.
SCORE
1.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 16%
Activity 14%
Freshness 9%