Sultry Swedish Eyewear

The Sun Buddies Fall/Winter 2015 Collection is Cool, Classic and Chic

The Sun Buddies Fall/Winter 2015 Collection is giving fans of the brand a little more oomph than they're used to with new materials and styles that are sure to delight. While other collections on the market might try to take a modern style and give it a vintage flair, the Sun Buddies Fall/Winter 2015 Collection sees a direct move towards making eyewear that looks as though you found it in a vintage shop or were handed it down from a relative. The exquisite materials used to create items within the Sun Buddies Fall/Winter 2015 Collection are the only giveaway that you didn't score the shades from a local shop that only the hippest are privy to knowing about.

Vintage-inspired Eyewear
Create eyewear designs that have a classic, retro aesthetic to cater to consumers looking for a nostalgic look.
Exquisite Materials
Use high-quality materials like metal and acetate to create luxury eyewear that stands out in the market.
Hand-me-down Style
Design sunglasses that mimic the look of vintage or heirloom pieces, giving consumers a sense of nostalgia and uniqueness.

Industries Being Reshaped

Fashion
Introduce vintage-inspired eyewear into the fashion industry to meet the demand for retro styles.
Eyewear
Incorporate high-quality materials into the production of sunglasses, creating a market for luxury eyewear.
Retail
Provide consumers with sunglasses that have a hand-me-down style, offering a unique and nostalgic shopping experience.
SCORE
2.5 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 53%
Activity 14%
Freshness 8%