Sweltering Desert Apparel

Akris' Spring Collection Channels a Summer Safari with Natural Imagery

The looks from the Akris Spring 2014 RTW collection embody a summer safari that's light and breezy. Despite fabrics having an effortless, fluid quality to them, Albert Kriemler of Akris drew inspiration from a variety of natural forms that bear significant weight, including rocks, algae, granite and sand honeycombs.

The collection is described as "A dream of fabrics and nature—moved forward through technology," which is demonstrated by printing images from nature in a large scale on a variety of airy fabrics like cotton and chiffon. Although Akris has become known for its use of photorealistic prints, this collection features a more abstract take on imagery. Aside from the prints, textures the collection were also reminiscent of natural elements, such as strands of fabric that mimicked the look of stringy green algae.

Photorealistic Prints
Explore the use of photorealistic prints in fashion to create unique and striking designs.
Abstract Imagery
Experiment with abstract imagery in fashion to introduce a new and artistic perspective.
Natural-inspired Textures
Incorporate natural-inspired textures in fashion to bring a tactile and organic feel to designs.

Industries Being Reshaped

Fashion and Apparel
Fashion designers can take inspiration from Akris' collection to create innovative and nature-inspired clothing.
Textile Printing
Explore new printing techniques and materials in textile printing to achieve high-quality photorealistic prints.
Art and Design
Artists and designers can explore the use of abstract imagery in their work to express unique and conceptual ideas.
SCORE
4.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 38%
Activity 83%
Freshness 8%