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Durable Digital Cameras

The Sugru Camera is a Perfect Starter Polaroid for Kids

— August 24, 2011 — Art & Design
The creators of Sugru, a soft-silicone rubber "that moulds and sets permanently," have published exhaustive instructions on how to fool-proof your camera, hence the Sugru Camera.

While you could always buy your own prebuilt point-and-shooter, the Sugru Camera is a term applicable to just about any reinforced device. Simply apply the soft-touch silicone to the most important and most exposed parts of your camera, allow up to 24 hours for the Sugru to settle and then start throwing it around! Because of the material's special properties, it's capable of absorbing impressive amounts of shock.

It's of utmost importance that the creative urges of children are nurtured and encouraged. So instead of revoking camera privileges from your kids -- for fear of returning to a broken $300 device -- just slap on some Sugru and call it a day!
Trend Themes
1. Durable Digital Cameras - The trend of creating durable digital cameras by using soft-silicone rubber like Sugru presents an opportunity for camera manufacturers to attract customers seeking resilient and kid-friendly devices.
2. Protective Camera Accessories - The trend of using soft-touch silicone materials like Sugru to protect the most exposed parts of cameras provides an opportunity for companies to develop innovative and customizable camera accessories that enhance durability.
3. Child-friendly Technology - The trend of designing kid-friendly cameras, such as the Sugru Camera, showcases an opportunity for technology companies to cater to the needs of children and parents seeking safe and durable digital devices for creative exploration.
Industry Implications
1. Consumer Electronics - The consumer electronics industry can explore the opportunity of incorporating durable materials like soft-silicone rubber into digital cameras to meet the growing demand for resilient and long-lasting devices in the market.
2. Photography Equipment - The photography equipment industry can innovate by developing protective camera accessories made from soft-touch silicone materials like Sugru, offering customers enhanced durability and customization options for their devices.
3. Children's Toy - The children's toy industry can tap into the demand for child-friendly technology by creating and marketing cameras specifically designed for kids, featuring durable materials such as Sugru for added safety and long-lasting use.
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