Interchangeable Style Belts

'ARbelts' Allow Different Buckles and Straps to be Intermixed

Owning multiple belts to suit different occasions can quickly render a closet filled with different varieties, so 'ARbelts' are a line of style belts that allow guys to intermix different belts and buckles together. The 'ARbelts' work by allowing users to keep different belt straps and buckles to combine the various pieces into different style options every time they are worn. At present, there are eight different buckles to choose from, two belt widths and an array of reversible belt straps that are available from the brand via it's Kickstarter campaign page.

The 'ARbelts' look like traditional style belts, but enable the metallic buckles to be removed when going through airport security. This eliminates the need to physically take off your entire belt when heading for a flight.

Interchangeable Belts
A trend that allows consumers to intermix different belts and buckles together, creating a unique style options every time they are worn.
Reversible Belt Straps
A trend that provides reversible belt straps that will provide more than one styling option with a single belt purchase.
Minimalistic Fashion Accessories
A trend that promotes minimalistic fashion accessories which are simple in design, affordable and highly fashionable.

Industries Being Reshaped

Fashion Accessories
The fashion accessories industry can tap into the trend by providing more choices for consumers to customise their fashion accessories.
Tech-enabled Clothing Industry
The tech-enabled clothing industry can leverage the trend to create innovative products that incorporate features such as airport friendly belts.
Crowdfunding Platforms
The crowdfunding platforms can tap into the trend by promoting campaigns which offer innovative unique fashion accessories that solve painpoints.
SCORE
3.4 out of 10
GENDER
90% Men10% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 66%
Activity 27%
Freshness 8%

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