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Taste-Improving Crystals

Still by Studio Formafantasma Uses Engraved Patterns to Purify Water

— November 1, 2014 — Art & Design
If you hate the taste of tap water, Studio Formafantasma has your back. Their collection of engraved crystals are combined with copper and activated charcoal to make the tap water taste better.

Called Still, the Studio Formafantasma collection consists of two differently patterned engravings. One focuses on a "contemporary microscopic view of bacteria found in rivers," where as the other is a formerly held representation of oceanic organisms from the 1800s.

Created in collaboration with Viennese firm J & L Lobmeyr, Still is essentially a very fancy water purifier decorated with representations of the things you are trying to filter out. The crystal collection was inspired by Oswald Haerdlt's Candy Dish from the year 1925.
Trend Themes
1. Water-decreasing Crystals - Using innovative technology like engraved patterns and activated charcoal, there is an opportunity to create more accessible alternatives to bottled water.
2. Sustainable Water Filtration - Sustainability and eco-friendly practices have become increasingly important, and there is a disruptive opportunity to combine purification technology with sustainable materials and design.
3. Aesthetically Pleasing Water Purification - Opportunity exists to create water purifiers that not only provide clean water but also add a stylish and visually appealing aspect to the home.
Industry Implications
1. Kitchenware Industry - The kitchenware industry can capitalize on the opportunity to create aesthetically pleasing water purifiers as a staple item in the modern kitchen.
2. Home Appliances Industry - Innovative purification technology can be incorporated into home appliances to provide clean water in an efficient manner.
3. Sustainable Consumer Goods Industry - With the increasing demand for eco-friendly products, there is an opportunity for the sustainable consumer goods industry to create water purification products made from sustainable materials.
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