Stüssy and Matthew Williams Create a Eco-Friendly Capsule
References: stussy & highsnobiety
Stüssy and Matthew Williams of 1017 ALYX 9SM work in collaboration to unveil an impressive collection for the season. The joint effort delivers a small collection that highlights two pieces in total -- a recycled graphic tee and a pair of hiking boots.
The tee is a bright garment dyed piece that is constructed from recycled organic cotton materials and the hiking boot draws in the expertise of Italian footwear label Roa. The graphic tee is complete in a bright orange hue as the foundation with a Stüssy graphic at the front. The 'S' draws some nostalgic memories with the design, tapping into the grade school times for 90s kids. Beneath the logo is Matthews' name. The boots are made from leather and is artificially dipped in what appears to be a muddy graphic.
Image Credit: Stüssy
The tee is a bright garment dyed piece that is constructed from recycled organic cotton materials and the hiking boot draws in the expertise of Italian footwear label Roa. The graphic tee is complete in a bright orange hue as the foundation with a Stüssy graphic at the front. The 'S' draws some nostalgic memories with the design, tapping into the grade school times for 90s kids. Beneath the logo is Matthews' name. The boots are made from leather and is artificially dipped in what appears to be a muddy graphic.
Image Credit: Stüssy
Trend Themes
1. Eco-friendly Fashion - Opportunity for brands to create sustainable clothing and accessories using recycled materials and environmentally-friendly production methods.
2. Collaborative Collections - Chance for brands to partner with fashion designers or other labels to create unique and attention-grabbing capsule collections.
3. Nostalgic Design - Potential for brands to incorporate nostalgic elements from past eras to evoke a sense of familiarity and connection with consumers.
Industry Implications
1. Fashion - Fashion brands can explore sustainable practices and collaborate with designers to offer eco-friendly and unique collections.
2. Footwear - Footwear brands can join forces with fashion labels to create innovative and sustainable hiking boots using high-quality materials and unique design elements.
3. Graphic Design - Opportunity for graphic designers to create nostalgic and visually appealing graphics for fashion brands, adding value to their products.
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