This is a selection of fonts that I’ve loved for a long time. While each alphabet is amazing, when the series is viewed as a whole you can quickly appreciate the massive creativity that’s applied in creating modern-day fonts.
Sure, many of these fonts won’t necessarily work in a practical sense, but I’d argue that these should instead be viewed solely from afar as a series of 26 pieces of artwork.
Implications - Consumers are always looking for some sort of modern twist on products they are already familiar with. Designs featuring a modern aesthetic are appealing to those who want to stay on the cutting edge of style. Companies trying to appeal to the contemporary shopper could focus on this.