Seasonal Strawberry Shortcake Sundaes

This Strawberry Shortcake Sundae is a Fresh Springtime Treat

Despite the dining restrictions imposed by COVID-19, Bruster’s Real Ice Cream is still bringing joy to customers with two tasty new treats: Caramel Chocolate Pretzel ice cream and the new Strawberry Shortcake Sundae.

Available for the month of May, Bruster’s new dessert options are created the old-fashioned way. For instance, the Caramel Chocolate Pretzel ice cream is made with slow kettle processing, which gives the ice cream it's rich flavor. The vanilla ice cream base is then mixed with rich caramel swirls and chocolate covered pretzel pieces. As for the Strawberry Shortcake Sundae, this seasonal treat buttery yellow cake topped with Buster's signature vanilla ice cream, fresh strawberries, fluffy whipped cream, and a cherry on top.

The new treats are available for takeout, with options for call ahead, drive-thru, or even home delivery in some locations.

Image Credit: <i> Buster's Real Ice Cream.</i>

Seasonal Treats
Creating limited-time dessert options can generate excitement and drive customer interest in the springtime.
Old-fashioned Preparation
Using traditional methods like slow kettle processing can enhance the flavor and quality of ice cream products.
Convenient Ordering Options
Offering various takeout and delivery options can cater to customers' preferences and increase accessibility.

Industries Being Reshaped

Ice Cream
Innovative flavors and seasonal offerings can differentiate ice cream brands in a competitive market.
Food Delivery Services
Partnering with ice cream shops to offer home delivery services can expand the reach and convenience of their products.
Food Service Equipment
Suppliers of slow kettle processing equipment can capitalize on the demand for old-fashioned ice cream preparation methods.
SCORE
0.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 15%
Activity 2%
Freshness 9%

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