To build excitement around the release of Stranger Things season two, Netflix and BonusXP collaborated on 'Stranger Things: The Game.'
In the spirit of the series, which is heavily influenced by styles of the 80s, Stranger Things: The Game for Android and Apple devices features charming 8-bit graphics and a story that reminds of classic action-adventure games from the decade.
In the mobile game, fans are able to explore the small town of Hawkins, solve puzzles, collect items like Eggos and compete with friends. As part of the newest update to the app, players are able to take on quests from characters like the florist and the theater attendant, and play as a new character at the arcade. As Stranger Things: The Game promises: "It's 1984 all over again."
What's Driving This Trend
- Retro-inspired Mobile Games
- Opportunity to create mobile games with nostalgic 8-bit graphics and classic gameplay mechanics.
- Cross-promotion of TV Shows and Games
- Opportunity for TV show producers and game developers to collaborate on creating mobile games to build excitement and engagement with the show's audience.
- Nostalgic Gaming Experience
- Opportunity to create gaming experiences that evoke feelings of nostalgia by incorporating 80s-inspired graphics and gameplay elements.
Who This Affects Most
- Entertainment
- Entertainment companies can explore creating mobile games for their TV shows and movies to provide an additional interactive experience for the audience.
- Mobile Gaming
- Mobile game developers can capitalize on the popularity of retro-inspired games and create experiences that resonate with nostalgic gamers.
- Marketing and Advertising
- Marketers can collaborate with game developers to leverage nostalgic gaming experiences as a promotional tool for brands and products.
