The Steve Kraitt “Designer Drugs” beauty story comments on society's obsession with brand names. A strong association with luxury and status makes labels like Yves Saint Laurent, Chanel and Prada a dream for many who long to acquire their beautiful and pristine products.
In this case, the products in question are lip color cosmetics that are showcased in a palette of dynamic hues ranging from classic crimsons to the outrageous blues. Model Echo Nittolitto poses in the fashion fiend image series that features bold beauty looks courtesy of makeup artist Michelle Court.
From Yves Saint Laurent's electric blue lips to Gucci's purple pucker, the Steve Kraitt "Designer Drugs" beauty story highlights perfect lips and pill props that boast the logos of some of fashion's most coveted labels.
Key Themes Behind This Trend
- Brand-obsessed Society
- The trend of society's obsession with brand names presents an opportunity for disruptive innovation in the fashion industry.
- Dynamic Lip Color
- The trend of showcasing lip color cosmetics in a palette of dynamic hues opens up opportunities for disruptive innovation in the beauty industry.
- Logo-emblazoned Props
- The trend of using pill props with fashion logos creates opportunities for disruptive innovation in the accessories industry.
Where This Applies
- Fashion
- The fashion industry can leverage the brand-obsessed society trend to create new fashion experiences that capitalize on brand names.
- Beauty
- The beauty industry can take advantage of the dynamic lip color trend to develop innovative cosmetic products in a variety of bold hues.
- Accessories
- The accessories industry can explore the use of logo-emblazoned props to create unique accessories that fuse fashion and branding.
