Jalapeño-Flavored Snack Mixes

Trader Joe’s Stepping It Up Spicy Snack Bar Mix Has a Little Heat

This year, you can ditch the sweet snacks in favor of something with a little kick thanks to Trader Joe's new Stepping It Up Spicy Snack Bar Mix.

Trader Joe's new Stepping It Up Spicy Snack Bar Mix puts a savory and salty twist on the brand's original sweet and savory combination. The new remixed snack features a blend of sweet jalapeño pretzel pieces, spiced chile almonds, spicy cheese corn sticks, and some crispy chile lemon corn nuggets. As Trader Joe's describes the new mix "We find its composition to be rather harmonious, balanced with a variety of flavors, textures, and an enticing level of heat that makes it an ideal companion to a frosty glass of beer."

With just the right amount of heat, this new snack is perfect for holiday gatherings.

Image Credit: Trader Joe's

Spicy Snack Mixes
Capitalizing on the popularity of spicy flavors in snack mixes, there is an opportunity to create innovative combinations that offer a balance of heat and flavor.
Remixed Snacks
Remixing traditional snack combinations creates a unique and enticing snacking experience that appeals to consumers looking for something new and exciting.
Savory-sweet Blends
Blending savory and sweet flavors in snack mixes offers a harmonious taste experience that satisfies different cravings and caters to a wide range of consumer preferences.

Industries Being Reshaped

Food and Beverage
The food and beverage industry can explore innovative ways to incorporate spicy flavors and remix traditional snack combinations to create exciting new products.
Snack Food
The snack food industry can capitalize on the trend of savory-sweet blends and develop creative snack mix varieties that cater to consumers seeking unique taste experiences.
Craft Beer
Craft beer breweries can partner with snack food brands to create beer pairing experiences, leveraging the popularity of spicy snack mixes as the ideal companion to a frosty glass of beer.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 25%
Activity 54%
Freshness 10%

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