This start-up investment platform gives aspiring companies and small-scale investors more opportunity than they previously had.
Called 'Equity Crowdfunding,' the platform came to fruition through a collaboration between Indiegogo and MicroVentures. The platform is simple, it offers start-up companies a space to pitch their plans and business models and gives small-scale investors the opportunity to help fund them. This works to benefit both sides of the transaction as the start-ups are given more money and a marketing platform, while the investors are offered stakes in companies.
This small-stakes investment platform works to give consumers an opportunity to invest and learn the processes of investing, without having to spend too much money or risk too much to get involved in partial ownership.