Clean-label cultured foods brand Good Culture recently launched four new products, including its first-ever lactose-free line and a squeezable sour cream pouch.
The brand's Squeezable Whole Milk Classic Sour Cream Pouch is powered by just four simple ingredients (pasture-raised milk, cream, enzymes and live and active cultures) and the Squeezable Lactose Free Sour Cream Pouch shares the same 12-ounce size with different benefits. These products are packed with gut-friendly live and active cultures sourced from small family farms in the Midwest, and the ready-to-squeeze packaging makes it easy to add the products to everything from baked potatoes to baking recipes without needing to dirty a spoon.
Alternatively, the brand's pair of sour cream products can also be purchased by the tub.
What's Driving This Trend
- Clean-label Cultured Foods
- Opportunity for brands to innovate by developing clean-label cultured food products that appeals to health-conscious consumers.
- Squeezable Packaging
- Opportunity for brands to innovate by creating new squeezable packaging for popular food products, reducing food waste and mess.
- Lactose-free Food Products
- Opportunity for brands to innovate by creating more lactose-free food products that cater to consumers with lactose intolerance.
Who This Affects Most
- Dairy Products
- Opportunity for dairy brands to innovate by incorporating clean-label ingredients and lactose-free options into their products to cater to health-conscious and lactose-intolerant consumers.
- Packaging
- Opportunity for packaging companies to innovate by developing new squeezable packaging solutions that can be applied to various food products to make them easier to use and reduce waste.
- Food Retail
- Opportunity for food retailers to carry more clean-label cultured food products and lactose-free options to cater to health-conscious and lactose-intolerant consumers looking for convenient and healthy food options.
