Following the success of its Cold Brew Coffee Concentrate and Coconut Cold Brew Coffee Concentrate, Trader Joe's has debuted a new Spiced Chai Black Tea Concentrate for tea lovers. With this flavorful tea base on hand, consumers can whip up a fragrant chai latte anytime.
Trader Joe’s Spiced Chai Black Tea Concentrate is a strong tea blend made from tea that's been steeped in small batches to fully develop its signature flavors. Though Trader Joe's version highlights ginger, the tea blend also contains cinnamon, allspice, black pepper, cardamom, and cloves. To turn the tea concentrate into all a chai latte, all consumers have to do is combine two parts of their chosen milk beverage with one part Black Tea Concentrate. Trader Joe's notes that the tea concentrate can even be used as a stand-in for water when whipping up a batch of pancakes.
Image Credit: <i> Trader Joe's.</i>
What's Driving This Trend
- Concentrated Tea Products
- There is an opportunity for tea brands to create concentrated products that can be easily turned into lattes or used in recipes.
- Flavored Latte Mixes
- Trader Joe's success with their cold brew concentrates opens up the market for flavored latte mixes that can be easily prepared at home.
- Alternative Recipe Ingredients
- Trader Joe's Spiced Chai Black Tea Concentrate can be used as a stand-in for water in pancake recipes, suggesting opportunity for tea concentrates as alternative recipe ingredients.
Who This Affects Most
- Tea Industry
- The tea industry can look to create new products such as concentrated tea products that cater to both tea lovers and coffee drinkers alike.
- Coffee Industry
- The coffee industry can add flavored latte mixes to their offerings in addition to their standard coffee products.
- Bakery Industry
- The bakery industry can consider using tea concentrates like Trader Joe's Spiced Chai Black Tea Concentrate as alternative recipe ingredients to add unique flavor twists to their products.
