On April 20th, the @Speed_1994 Twitter account started reciting dialogue from the 90s movie 'Speed' starring Keanu Reeves. The account was created by web developer Michaela McCann and line by line, the movie’s plot is unveiled. Every once in a while the tweeted lines of script are interrupted by an appropriate set of emoticons describing the action.
The account is just a few days old and the tweets are periodically released throughout the day. As of now, the movie is just getting started, so if you’ve yet to see it, you may want to be wary of spoilers. Speed_1994 only has just over 300 followers, but its premise is so wacky, it’s bound to attract more of an audience over the next few days, especially as the movie reaches its end.
What Makes This Trend Stand Out
- Live-tweeting Movies
- Opportunity for viewers to interact and engage with movies in real-time through social media platforms.
- Social Media Storytelling
- Creating narrative experiences using social media platforms to engage audiences in unique ways.
- Emoticon-enhanced Script Reading
- Incorporating emoticons to add an interactive and playful element to the reading of movie scripts.
Sectors Adopting This
- Entertainment
- Opportunity for filmmakers and studios to leverage social media to create new experiences and engage with their audience.
- Social Media
- Platforms can capitalize on the trend of live-tweeting movies by providing features and tools that enhance the experience.
- Marketing and Advertising
- Brands can collaborate with live-tweeting accounts to promote their products or align their brand with popular movies.
