CBD beverage brand Sweet Reason is introducing Evening Blend as a collection of sparkling CBD beverages packed with calming herbs, adaptogenic ingredients and 30 milligrams of broad-spectrum hemp CBD. As such, the sparkling beverages are among the highest dosed CBD beverages on the market.
As Hilary McCain, Founder & CEO of Sweet Reason, describes: "We created Evening Blend as a response to these unprecedented times and couldn't be more excited to introduce these beverages as a way to find calm in today's world. We're on a mission to calm the minds of humankind - we all know 2020 could use a whole lot more of that."
There's Plum Blush, Peach Jasmine and Citrus Spice, which are made with soothing ingredients like ashwagandha, ginseng, L-theanine, chamomile and lemon balm.
Image Credit: Sweet Reason
What's Driving This Trend
- High-dose CBD Beverages
- Opportunity for disruptive innovation in the beverage industry by offering high-dose CBD beverages for a stronger calming effect.
- Sparkling CBD Beverages
- Opportunity for disruptive innovation in the CBD industry by creating sparkling CBD beverages, providing a refreshing and effervescent experience.
- Calming Herb Infusions
- Opportunity for disruptive innovation in the herbal supplement industry by incorporating calming herbs like ashwagandha, chamomile, and lemon balm into infused products.
Who This Affects Most
- Beverage Industry
- Opportunity for disruption by introducing high-dose CBD beverages that offer a unique and calming experience.
- CBD Industry
- Opportunity for disruption by creating sparkling CBD beverages to capture the interest of consumers looking for a more enjoyable CBD consumption method.
- Herbal Supplement Industry
- Opportunity for disruption by developing calming herb infusions that provide a natural and relaxing solution for consumers seeking stress relief.
