With the launch of the Sony Xperia phone at the Consumer Electronics Show 2013, it's inevitable we'll start to see some Sony Xperia commercials to go along with it.
This over the top commercial promotes the gaming capabilities of the Sony Xperia. As a man sits in an office cafeteria, he flips open his Sony Xperia and starts playing a game. Everyone else sits quietly eating and making small talk before a spaceship appears outside the building window and starts shooting laser beams into the cafeteria. Everyone starts ducking for cover as the lasers shoot through the windows and everything goes flying.
As the chaos of this Sony Xperia commercial continues, the man playing his game doesn't move at all and is totally unfazed. He stops playing when he gets a phone call and everything goes back to normal.