With the growing knowledge that store bought soda drinks are incredibly unhealthy for people to drink on a daily basis, products like the SodaStream Play are becoming more and more popular. It allows people to create their own healthy versions of carbonated drinks. But what makes the SodaStream Play stand out from its predecessors as well as competition is the ability for people to now focus as much on form as they do on function.
Designed by Yves Behar, the SodaStream Play is a customizable appliance that can be mixed and matched through a Lego-like building process for a colorful presence in the kitchen. It debuted during Milan Design Week along with a crop of flavor pods.
Why This Trend Is Growing
- Customizable Appliances
- Opportunity to create customizable appliances that allow users to personalize the look and feel of their kitchen.
- Healthy Beverage Innovation
- Opportunity to develop innovative and healthier alternatives to store-bought carbonated drinks.
- Mix-and-match Design
- Opportunity to develop products that allow users to mix and match components for a customizable and personalized experience.
Industries Being Reshaped
- Appliance Manufacturing
- Disruptive innovation opportunity for appliance manufacturers to create customizable and personalized products.
- Beverage Industry
- Opportunity for the beverage industry to innovate and offer healthier alternatives to traditional carbonated drinks.
- Home Decor Industry
- Opportunity for the home decor industry to offer mix-and-match products that allow customers to personalize and customize their living spaces.
