The ‘Sociable360’ video SEO graph explains the importance of visual content and how it can positively impact a business’ social media presence. According to this study, 182 million Americans watched 23.2 hours of online content in December of 2011 and 30% of internet traffic comes from videos.
In order to benefit from video SEO, some valuable tips are provided in this infographic. For example, having embedded videos on a company’s website that includes thumbnails and descriptions, along with a catchy title is sure to draw in some interest. It is also important to allow the videos to be shared on prominent social-media platforms such as Facebook, Twitter and Linkedin.
It is important for companies to ensure that they are optimizing web presence by staying up-to-date with SEO methods that will drive more traffic to its site, which can in turn increase profitability.