So Good So You recently launched a series of new organic cold-pressed juice shots with probiotics, including Sleep. This functional shot boasts a base of cold-pressed honeydew and pineapple juice that's enhanced with herbal California Poppy extract, lavender and butterfly pea flower powder, as well as plenty of probiotics to support the digestive and immune functions.
To make the most of the purity and freshness of the ingredients in the nutrient-dense, preservative-free juice shot, So Good So You recommends consuming the contents within 24 hours after opening the single-serve shot.
To support their sleep and all-around vitality, consumers are turning to natural sleep aids, as well as products that are packed with probiotics, as a well-balanced gut impacts the whole of one's well-being.
Image Credit: So Good So You
What's Driving This Trend
- Probiotic Shots
- Opportunity for companies to create innovative product lines that integrate probiotics into functional shots catering to specific health concerns
- Natural Sleep Aids
- Emerging trend that presents an opportunity for companies to develop innovative product lines that contain natural sleep aids such as California Poppy extract, lavender and butterfly pea flower powder.
- Preservative-free Beverages
- Growing trend that highlights an opportunity for companies to create innovative preservative-free juice shots with pure and fresh ingredients.
Who This Affects Most
- Functional Beverage Industry
- Companies in this industry can leverage the emerging trend of probiotic shots to create innovative products that cater to specific health concerns.
- Health and Wellness Industry
- Companies in this industry can provide innovative natural sleep aid products that promote overall well-being while catering to consumer's sleep needs.
- Organic Food and Beverage Industry
- Companies in this industry can capitalize on the preservative-free trend to develop innovative products that combine the benefits of organic fruits and vegetables with the convenience of a natural, preservative-free beverage.
