Scheduled to be unveiled during the New York Auto Show, the Ford Transit Connect was spotted during a photo shoot styled like a taxi with a futuristic feel.
According to Damon Lavrinc at Autoblog, "We definitely like the idea of a Transit shuttling city-goers around Gotham, and judging by the paint scheme, the 21st century taxis we envisioned in our youth aren't too far off."
Implications - Everyday services and occurrences often fall off the radar of consumers' daily schedules, serving as insignificant and uneventful periods of time. Companies that can transform mundane daily activities from stale to stirring will appeal to consumers seeking ways to experience brief moments of excitement during their otherwise dull days. Companies will benefit by enhancing the experience of activities in which consumers are routinely participating.