A collaboration between Vans and the design brand WTAPS has resulted in the production of imitation snakeskin sneakers that offer unique and classic styles rolled into one.
The shoes were designed to commemorate Vans' 50th anniversary and come in three colors including blue, black and white. The subtlety of the color choice is countered by the textured nature of the speakers that was created to give off the appearance of the skin on an anaconda. The scaled snakeskin sneakers offer a design that is both sophisticated and also quite different from the vibrant patterns that Vans' shoes normally show off.
This collaboration has brought on a pair of shoes that cater to an audience slightly older than the demographic that Vans' generally focuses on.
Why This Trend Is Growing
- Scaled Sneakers
- There is an opportunity for footwear companies to utilize scaled textures to offer a sophisticated and unique approach to design.
- Collaborative Collections
- Collaborations between companies can result in innovative and commemorative products that appeal to a wider audience.
- Subtle Statement Pieces
- There is a demand for fashion items that offer unique and sophisticated design without being too flashy or bold.
Industries Being Reshaped
- Footwear
- Footwear companies can take inspiration from animal textures and collaborate with design brands to produce distinctive and commemorative products.
- Fashion
- The fashion industry can benefit from producing statement pieces that offer sophisticated and unique design without being too bold or vibrant.
- Retail
- Retailers can cater to a wider demographic by offering fashion items that provide a subtly distinctive approach to design.
