Enriched Cat Treats

These Dreamies Snacks for Cats are Fortified with Vitamins and Omega-3

These meat snacks for cats from Dreamies are rich in vitamins and Omega-3 fatty acids, helping pet owners to provide their cats with a boost of nutrition in the form of a treat. These chicken-flavored cat treats are designed with a crunchy exterior and a soft interior filling that's overall rich in healthy fats, minerals and antioxidants.

In addition to making a variety of nourishing meat-flavored cat treats and this fortified option, Dreamies also makes anti-hairball chews and other snacks for cats to encourage the development of a healthy skin and coat.

As families as a whole adopt healthier eating habits, pets are being treated as extensions of the family that deserve the same access to wholesome nutritious foods to support a long and healthy life.

Fortified Pet Treats
Exploring the addition of vitamins and omega-3 to pet treats, creating a new market for fortified pet snacks.
Functional Cat Treats
Developing cat treats with added health benefits such as vitamins, minerals, and antioxidants, expanding the options for pet owners who want to provide their cats with nutritious snacks.
Family-focused Pet Food
Responding to the growing trend of treating pets as family members and offering wholesome, nutritious food options for pets that mirror human diets.

Industries Being Reshaped

Pet Food
Capitalizing on the demand for nutritious and functional pet treats by developing new products with added health benefits.
Health Supplements
Expanding the market for pet health supplements with the creation of fortified pet treats that provide essential vitamins and omega-3 fatty acids.
Natural and Organic Pet Products
Catering to the demand for natural and organic pet products by introducing fortified cat treats that are made with wholesome ingredients and rich in antioxidants.
SCORE
0.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 6%
Activity 9%
Freshness 8%

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