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Pre-Mixed Peach Coolers

The Smirnoff Ice Peach Bellini is a Fresh Twist on a Brunch Favourite

— July 24, 2014 — Lifestyle
With the summer weather in full effect, cocktail lovers are sure to enjoy this newly launched Smirnoff Ice Peach Bellini cocktail. The pre-mixed drink is a fresh take on the classic brunch drink that is a favorite among ladies of leisure.

The girly cocktail is known for its fresh and fruit-infused flavor that is light and perfect for hot summer days. This elegant cocktail is now available in bottle form and can be enjoyed at home without the hassle of having to purchase and mix ingredients.

The Smirnoff Ice Peach Bellini is described as being a “sparkling mix of luscious peach with a hint of raspberry.” sure to become a fast favorite at backyard barbecues, girls night gatherings and patio party events.
Trend Themes
1. Pre-mixed Cocktails - There is a growing trend of pre-mixed cocktails that provide convenience and ease for consumers.
2. Fruit-infused Flavors - Cocktails with fruit-infused flavors are becoming increasingly popular, offering a refreshing twist to traditional drinks.
3. At-home Bartending - The rise of at-home drinking experiences has led to the demand for pre-mixed cocktails that can be enjoyed without the need for extensive mixology skills.
Industry Implications
1. Alcoholic Beverages - The alcoholic beverages industry can capitalize on the trend of pre-mixed cocktails by offering a wide range of convenient and flavorful ready-to-drink options.
2. Food and Beverage Packaging - The food and beverage packaging industry can innovate by creating attractive and portable packaging solutions specifically designed for pre-mixed cocktails.
3. Home Entertainment - The home entertainment industry can tap into the trend of at-home bartending by providing resources, tools, and accessories for creating restaurant-quality cocktails in the comfort of one's own home.
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