The Smashmallow Smashcrispy Cinnamon Churro is a Twist on a Classic
Michael Hemsworth — February 12, 2019 — Lifestyle
References: smashmallow & trndmonitor
The Smashmallow Smashcrispy Cinnamon Churro has been unveiled by the brand as a new iteration of the classic confection that aims to offer a new kind of flavor experience for consumers to enjoy.
The product is made with the brands signature blend of organic crisp rice, tapioca syrup and organic cane sugar that has been blended with additional ingredients to achieve the familiar churro-inspired flavor. The bars are individually wrapped and come in packs of six to make them ideal for placement in a lunchbox or consumed when out of the house as a convenient snack.
The Smashmallow Smashcrispy Cinnamon Churro snack contains 130 calories per serving and speaks to the popularity of childhood-inspired treats to let adult consumers enjoy their favorite nostalgic flavors.
The product is made with the brands signature blend of organic crisp rice, tapioca syrup and organic cane sugar that has been blended with additional ingredients to achieve the familiar churro-inspired flavor. The bars are individually wrapped and come in packs of six to make them ideal for placement in a lunchbox or consumed when out of the house as a convenient snack.
The Smashmallow Smashcrispy Cinnamon Churro snack contains 130 calories per serving and speaks to the popularity of childhood-inspired treats to let adult consumers enjoy their favorite nostalgic flavors.
Trend Themes
1. Pastry-inspired Snacks - The trend for pastry-inspired snacks presents an opportunity for brands to create new and innovative products that are nostalgic and aimed at adults.
2. Organic Ingredients - The trend towards organic ingredients is an opportunity for brands to appeal to consumers that are actively seeking healthier and better quality food items.
3. Childhood Nostalgia - The trend towards childhood nostalgia offers brands an opportunity to tap into consumers' emotional connection with their favorite childhood treats.
Industry Implications
1. Snack Food Industry - The snack food industry can benefit from the trend towards pastry-inspired snacks that tap into consumers' sense of nostalgia and the desire for convenient snack options.
2. Organic Food Industry - The organic food industry can benefit from the trend towards using organic and healthier ingredients in snack foods that appeal to health-conscious consumers.
3. Confectionery Industry - The confectionery industry can benefit from the trend towards creating unique and innovative products that offer a twist on classic flavors, such as the Smashmallow Smashcrispy Cinnamon Churro.
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