The 'Forest' App Plants a Garden That Flourishes Without You
Michael Hemsworth — April 13, 2017 — Tech
References: itunes.apple & blessthisstuff
Users who are simply too attached to their smartphone apps or the like to put down their phone could benefit from the 'Forest' app as a way to help make a game out of curbing use.
The 'Forest' app works by having users set the amount of time they would like to be productive and not use their phone. The app will plant a tree that will flourish and grow during this time, and that will die if you disturb it when you should be avoiding phone use. The various trees grow a small virtual forest that you can admire when looking back on your week or month of use.
The 'Forest' app takes a fun, interactive approach to deterring you from using other smartphone apps and your device altogether in order to bolster your overall productivity.
The 'Forest' app works by having users set the amount of time they would like to be productive and not use their phone. The app will plant a tree that will flourish and grow during this time, and that will die if you disturb it when you should be avoiding phone use. The various trees grow a small virtual forest that you can admire when looking back on your week or month of use.
The 'Forest' app takes a fun, interactive approach to deterring you from using other smartphone apps and your device altogether in order to bolster your overall productivity.
Trend Themes
1. Gamified Productivity - Apps that gamify productivity can motivate users to be more focused and productive in their daily lives, offering opportunities for companies to develop similar apps in other industries.
2. Digital Wellness - The rise of anti-technology smartphone apps reflects the growing concern for digital wellness, presenting a disruptive innovation opportunity for businesses to create products or services that promote a healthier relationship with technology.
3. Virtual Rewards - Apps like 'Forest' that provide virtual rewards, such as a flourishing virtual garden, demonstrate the potential for virtual rewards systems to incentivize behavior changes in various domains, paving the way for new business models centered around virtual rewards.
Industry Implications
1. Health and Wellness - The anti-technology app trend offers opportunities for the health and wellness industry to create innovative solutions that help individuals reduce screen time and enhance their overall well-being.
2. App Development - The success of 'Forest' app highlights the potential for app developers to tap into the market demand for anti-technology apps and create innovative experiences that balance productivity and digital detoxification.
3. Education and Training - The gamification aspect of the 'Forest' app can be applied to educational and training platforms to make learning more engaging and immersive, presenting an opportunity for edtech companies to develop gamified learning experiences.
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