Ideas
Explore the world's #1 largest database of ideas and innovations, with 399,891 inspiring examples.
Trend Reports
Discover why 1,037 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 324,042 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,037 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 324,042 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI + Human Methodology
Learn how Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our FREE Virtual events.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 399,891 cutting edge ideas.

Jordan Sowunmi, Trend Hunter (INTERVIEW)

Sowunmi Explains How Smart Tracking Wallet Finders Work

— March 15, 2013 — TH Video
Jordan Sowunmi used to have a big problem with misplacing his wallet, but that's no longer an issue thanks to his discovery of smart tracking wallet finders. Aside from trend and wallet hunting, Sowunmi recently completed his final year at the University of Western Ontario, double majoring in Political Science and English. He's also a competitive stand up comedian who has interests in writing and analyzing gangsta rap.

How do you define cool?

I define cool as being cutting edge, ahead of trends, but still mixing in what's currently popular with some new stuff.

What is your favorite trend and why?

My favorite trend is smart tracking, and I have a great example: wallet-loss altering devices. It's a device that you attach to your wallet or cell phone and if or when you lose it (and chances are if you're like me, you will lose it), you can look it up on your computer or iPad and find out where your phone or wallet is.

What is your secret to uncovering the best trends?

My secret to uncovering the best trends, is when you find a good trend or something unique, you stick with that site. Check it constantly, but keep it a secret too. That's important.

What's you favorite thing about working at Trend Hunter?

My favorite thing about working at Trend Hunter is definitely the people that you meet. I spent the last two years of my university life trying to make friends who were into the same things that I was into. I couldn't really find them. Then I came to Trend Hunter and I met seven other people who were into similar things and different things than me.

How do you reset to be creative?

The way I reset to be creative is I read: I read a ton. I try to go outside, I take a walk, clear my head, maybe listen to some podcasts or music. I listen to other people talk on the subway, it's a favorite thing of mine. It's creepy but I like it.

What is your biggest accomplishment?

My favorite accomplishment in life happens every year when I make it to a new birthday. Since I have to continue living, I never know what is going to happen, and every birthday is like a new surprise.

What did you want to be when you were growing up?

When I was a kid I always wanted to be a writer, journalist or comedian. These days I'm doing a bit of each.

Make an awesome prediction for the future?

A trend I see for the future is socially conscious businesses. There's a lot right now, but it's becoming more a responsibility to consumers. This generation is really involved and they at least like to think that they want to support businesses that treat employees and the environment well. I see in the future most businesses are going to have to do that.

What advice would you give to the business world?

My advice to the business world would be to HIRE ME! Seriously.

Is there anything you would like to add about Trend Hunter?

I would really recommend this internship to people who are interested in social media, or journalism or video editing. Not to sound cliche, this internship changed my life. It made me employable, which my parents certainly appreciate. I love it here, and I love you. Thank you. Hire me. NOW! Seriously though.
0.8
Score
Popularity
Activity
Freshness