Functional Sleep Shots

More Labs' Dream Well Helps to Promote Relaxation and Rest

More Labs makes a variety of functional shots that help to boost everything from focus to hydration levels and Dream Well is its newest creation. Dream Well is a shot powered by botanical ingredients like lemon balm extract and jujube seed to support rest, relaxation and sleep. As well as being free from caffeine, the shot contains an extract that actually helps the body detox from caffeine.

As a result of taking the sleep-supporting shot, people can expect to experience being able to get to sleep faster, higher quality rest and help with disrupted sleep cycles, as often happens with jet lag. While some sleep aids leave people feeling groggy the next day, Dream Well works with the body's natural rhythms and is formulated to improve next-day cognitive processing.

Image Credit: More Labs

Functional Sleep Shots
Opportunity for functional shot companies to create sleep-supporting products using botanical ingredients to promote relaxation and rest.
Botanical Sleep Supplements
Opportunity for the supplement industry to create sleep aids with botanical ingredients like lemon balm extract and jujube seed to support rest and relaxation.
Next-day Cognitive Enhancing
Opportunity for companies to develop sleep aids that not only improve sleep quality but also enhance next-day cognitive processing.

Industries Being Reshaped

Functional Shot Companies
Functional shot companies can capitalize on the trend by creating sleep-supporting shots using botanical ingredients to promote relaxation and rest.
Supplement Industry
Supplement manufacturers can tap into the trend by developing botanical sleep aids that support rest and relaxation.
Health Tech Companies
Health tech companies can explore the opportunity to develop sleep aids that not only improve sleep quality but also enhance next-day cognitive processing.
SCORE
2.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 28%
Activity 32%
Freshness 9%