Tan Luxe's 'Sleep Oil' is touted as "the ultimate overnight tanning treatment oil," as it is designed to work with the skin's natural ability to regenerate overnight.
Unlike many self-tanning products on the market, this one does away with fragrance and a formula that streaks or stains. Some of the nourishing ingredients that can be found in the Sleep Oil include: red micro algae, African tree bark and raspberry oil. As the product may be dispensed by the dropper, consumers have the chance to customize the amount of oil they would like to add to their nightly skincare routine. With its Sleep Oil, Tan Luxe promises "a natural looking, radiant glow by morning."
A number of go-to beauty products are now being reformatted and repositioned as effortless overnight treatments as a way to help consumers simplify their self-care routines.