A skate video campaign is accompanying the drop of the adidas Skateboarding x Brooklyn Creator Farm Skate Copa collection. The capsule itself is an eight-piece selection of athlete-inspired and art-infused authentic jerseys that embody the spirits of skateboarding and soccer.
The skate video campaign does a good job of combining the two activities visually and dynamically. The short features Mark Gonzales, Blondey McCoy, Na-Kel Smith, Tyshawn Jones, Miles Silvas, Daewon Song, and Rodrigo Teixeira — each wearing their co-designed jersey. The skate video fuses skateboarding culture and soccer fandom by showing the professional athletes multi-tasking with their deck and a ball. In addition, the skate video campaign is complemented by Mark Gonzales' playful and surrealist doodle-style imagery that occasionally pops up within the frame of the short.
Unity-Inspired Skateboarding Campaigns
More Stats +/-
Laid-Back Streetwear Editorials
80s-Inspired Spring Collections
Modern Heritage Skate Shoes
Fully Skateable Installations
Breathable Skateboarding Shoes
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Adidas Skateboarding Shares 'Skate Copa' with a Skate Video
- By: Kalina NedelchevaMay 7, 2018