Industrial Esports Opportunities

SKADE Announces It Will Be Partnering with Norwegian Industries

SKADE has announced a partnership with The Federation of Norwegian Industries (NI) to increase the recruitment numbers of young gamers and esports fanatics into Norwegian industrial companies. SKADE and NI will work on a content series and work opportunities, and the latter will become an official SKADE partner for all future events and activations.

NI aims to explore the similarities between the industrial and esports sectors when it comes to digital production, and the partnership will also allow local businesses to further connect with young individuals interested in the field.

“We experience that several companies here are desperate for more technical competence. Esports fans and enthusiasts are known for being technology literate and having specific IT expertise. Together with our new partner, we will show how this relevant competence can be transferred to industrial jobs and all the opportunities within the sector,” said Morten Skaland, CEO of SKADE.

Image Credit: SKADE

Cross-industry Partnerships
The partnership between SKADE and The Federation of Norwegian Industries highlights the potential for collaboration between the esports and industrial sectors.
Youth Recruitment Strategies
The focus on recruiting young gamers and esports fans provides an opportunity for businesses to tap into a technically literate and IT-savvy talent pool.
Skills Transferability
The partnership aims to demonstrate how the technological expertise of esports fans can be transferred to industrial jobs, highlighting the potential for skills-based training programs and adaptive hiring strategies.

Who This Affects Most

Esports
Esports companies can explore cross-industry partnerships with traditional industries to promote the transferability of relevant skills and expertise.
Manufacturing
The manufacturing industry can benefit from recruiting young talent with IT expertise, offering opportunities to develop more technically sophisticated equipment and processes.
Information Technology
As a sector with high demand for technical expertise, the IT industry can explore partnerships with other industries to share knowledge and recruit from diverse talent pools.
SCORE
1.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 8%
Activity 10%
Freshness 13%