RTD Sparkling Margaritas

sipMARGS is a Low Calorie and Low Carb Ready-to-Drink Cocktail

sipMARGS offers consumers uniquely crafted canned sparkling margaritas. The bold and delicious ready-to-drink cocktails contain 5% alcohol per can and only 130 calories per serving. The beverage is made in five refreshing flavors.

The sipMARGS Spicy Margarita boasts a zesty spin on the classic margarita flavor with spicy notes of passionfruit, yuzu, and jalapeno. For those with a sophisticated palette, the sipMARGS Mezcal Margarita blends a hint of smokiness and herbal notes with the taste of traditional agave spirit for a distinctive flavor. Mangoes take center stage in the sipMARGS Mango Margarita, made with a bold fruity flavor. For a refreshing beverage on a hot summer day, the sipMARGS Coconut Margarita boasts tropical and sweet flavors. Finally, the sipMARGS are also available as the Classic sparkling Margarita cocktail.

Image Credit: sipMARGS

RTD Margaritas
Ready-to-drink margaritas offer a convenient and portable way to enjoy canned cocktails while on-the-go.
Low Calorie Cocktails
The demand for healthier and lower calorie alcoholic beverages continues to rise, creating an opportunity for companies to innovate and offer delicious drinks without sacrificing taste or quality.
Crafted Canned Cocktails
Canned cocktails provide a convenient and affordable way to enjoy specialty-crafted drinks at home or at events, opening up opportunities for companies to create unique flavors and experiences in the market.

Who This Affects Most

Alcoholic Beverage Industry
Companies can innovate by creating and marketing low calorie and low carb ready-to-drink cocktails in unique flavors to stand out in a crowded market.
Canned Beverage Industry
As the demand for canned cocktails continues to grow, companies can explore and offer unique flavor profiles and functional features, such as low calorie and low carb options, to attract consumers.
Healthy Beverage Industry
Businesses in the healthy beverage industry can expand their offerings to include low calorie and low carb alcoholic beverage options for health-conscious consumers looking to enjoy a refreshing cocktail without compromising their wellness goals.
SCORE
4.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 34%
Activity 75%
Freshness 12%