Masarrat Misbah is a makeup brand in Pakistan and its 'Silk Foundation' is one of its more popular items.
The Silk Foundation comes in a range of colors, most of which have yellow undertones that are synonymous with the skin of Pakistani people. The product was designed for all skin types -- whether the person using it is dry, oily or a combination of both. The makeup has a natural finish and its most important feature is the fact that it addresses the skin concerns that are specific to the women of this region -- namely the ways in which humidity and heat determine how long their makeup lasts.
This foundation's ability to cater to a wide range of skin issues while remaining luxurious and natural allows it to target a large demographic in Pakistan.