Cause+Affect studio have designed this clever and sophisticated label for East Van Vodka. The artisan bottle features a gentlemanly portrait of the vodka’s mascot, Cornelius the owl, originally illustrated by East Vancouver artist Shwa Keirstead.
From its stunning illustrated artwork to its compelling copy, the liquor label aims to evoke the hardworking and creative spirit of East Vancouver. The label also invites consumers to join their Odd Society, a collective that embraces everyone’s individual quirks.
This East Van Vodka label design by Cause+Affect studio embodies a vintage aesthetic. Its personified owl mascot is sophisticated and debonaire and poses in a militant ensemble that matches his curled moustache and smoking pipe details. Overall, the bottle is a great gift for liquor connoisseurs with an eye for cool design.
Why This Trend Is Growing
- Artisanal Packaging Design
- Creative and sophisticated packaging designs that evoke the spirit of a brand's origin.
- Illustrated Brand Mascots
- Illustrated brand mascots that represent the brand and its origin and add a unique and creative touch.
- Collective Brand Communities
- Brand communities that embrace individual quirks and unify customers around a mutual experience.
Industries Being Reshaped
- Alcoholic Beverages
- Opportunities for alcohol brands to use creative packaging and branding to differentiate themselves in a highly competitive market.
- Illustration and Graphic Design
- Opportunities for designers and illustrators to create unique brand mascots and packaging designs.
- Marketing and Advertising
- Opportunities for marketers to build collective brand communities and leverage unique packaging designs to enhance brand image.
