Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Reebok's Runners Have Shoes Delivered to Your Door

 - Aug 30, 2014
References: fitness.reebok & adweek
If you're living in New York and have been dying to get your hands on a pair of the Reebok ZJet sneakers, with the #ReebokHDS campaign, it's extremely easy to have the shoes delivered to your door.

New Yorkers who tweet their shoe size and address with the #ReebokHDS tag are eligible to make use of Reebok's Human Dispatch Service. This service shows off the true speed of the shoes by having each pair of shoes delivered by a delivery person on foot. As well as simply reinforcing personal service, the Human Dispatch Service also serves as a testimony for the shoes, showing off how the unique features of the ZJet running shoe, such as how it "propels the runner forward with the power of air."