Serum-Infused Water Creams

Kiehl's Weightless Facial Calendula Cream Strengthens the Skin Barrier

Kiehl's newest product is the innovative Serum-Infused Water Cream with calendula, which is one of the key ingredients in the brand's best-selling toner globally, the Calendula Herbal Extract Alcohol-Free Toner.

With a "unique serum-infused formula architecture," the skincare product boasts a weightless feel and delivers long-lasting hydration that leaves skin looking dewy and fresh. The product has the potential to be incorporated into one's skincare routine as a lightweight moisturizer and has the potential to be especially appealing to those who experience skin irritations.

Additionally, the Serum-Infused Water Cream is beneficial for strengthening the skin barrier and diminishing early signs of aging. Each jar contains hundreds of micronized calendula petals—only visible under a microscope—that deeply nourish the skin upon application.

Serum-infused Skincare
The trend of infusing serums in skincare products can provide opportunities to create lightweight, hydrating and nourishing skincare solutions.
Calendula as Key Ingredient
The trend of using calendula as a key ingredient in skincare can provide opportunities to create products that strengthen the skin barrier and diminish early signs of aging.
Microscopic Ingredients
The trend of using micronized ingredients in skincare can provide opportunities to create products that deliver deeper nourishment and benefits upon application.

Who This Affects Most

Cosmetics
The cosmetics industry can develop new products by incorporating serum-infused formulas, calendula, and micronized ingredients to create hydrating and nourishing skincare products.
Health and Wellness
The health and wellness industry can explore serum-infused water creams with calendula and other natural ingredients to develop skin barrier strengthening products and minimize early signs of aging.
Medical
The medical industry can adopt serum-infused water creams with calendula and micronized ingredients for improving a patient's skin health in medical settings.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 32%
Activity 49%
Freshness 9%

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