The Krystal Company is introducing a seasonal shake for a limited time that offers a refreshing twist on a classic holiday beverage. The handspun Eggnog Shake is prepared with soft serve ice cream, vanilla custard, cinnamon and nutmeg.
Brandon Freeman, Krystal's senior manager for culinary innovation, says: "Customers always ask if Krystal's Eggnog Shake is spiked. We advise them to go out and purchase our Eggnog Shake, then bring it home and add two ounces of their favorite bourbon to make it boozy."
Also for the holidays this season, Krystal concocted a recipe for Eggnog Bread Pudding that uses its steamed hamburger buns in place of bread, which can also be enjoyed around the table with its Secret Stuffing recipe—which is made with 20 original Krystal burgers.
Image Credit: Krystal
What Makes This Trend Stand Out
- Seasonal Shakes
- Disruptive innovation opportunity: Explore unique and creative flavor combinations for seasonal shakes to attract customers during specific times of the year.
- Signature Recipes
- Disruptive innovation opportunity: Create signature dishes or desserts using unconventional ingredients or techniques to capture customers' attention.
- Customization
- Disruptive innovation opportunity: Offer customers the ability to personalize their shakes or food items with a range of mix-ins or toppings to enhance the dining experience.
Sectors Adopting This
- Restaurant
- Disruptive innovation opportunity: Incorporate unexpected flavors or ingredients into traditional menu items to create exciting new options.
- Beverage
- Disruptive innovation opportunity: Develop innovative, ready-to-drink versions of popular holiday beverages for convenience and on-the-go consumption.
- Food Service
- Disruptive innovation opportunity: Experiment with alternative ingredients or cooking methods to create unique holiday dishes or desserts that stand out in the market.
