Jarred Seafood Soups

Simply West Coast's Seafood Gumbo is Sustainable and Naturally Sourced

Simply West Coast's Seafood Gumbo is a sustainable product that is made with Ocean Wise® certified, wild caught fish. raw vegetables and other natural ingredients. The jarred seafood soup is conveniently packaged and is ready to eat in minutes, requiring diners to simply heat it up before enjoying.

Priding itself on its eco-friendly and naturally sourced product range, Simply West Coast creates a traditional, Southern-themed meal for those seeking a convenient take on gourmet cooking.

The on-the-go meal is easy to prep and affordable without skipping on premium ingredients like sockeye salmon, surf clams, fresh celery and tomatoes. It also boasts onions, bell peppers, garlic, sea salt, coconut oil, white wine vinegar and wild rice among other ingredients that are seamlessly blended for a rich and hearty dish.

Sustainable Seafood
Disruptive innovation opportunity: Develop new packaging solutions for sustainable seafood products, enhancing convenience and maintaining freshness.
Gourmet Ready-to-eat
Disruptive innovation opportunity: Create innovative flavor profiles for gourmet ready-to-eat meals, targeting busy consumers looking for high-quality convenience.
Naturally Sourced Ingredients
Disruptive innovation opportunity: Explore new ways to source and incorporate natural ingredients into food products, catering to health-conscious consumers.

Industries Being Reshaped

Food Packaging
Disruptive innovation opportunity: Develop eco-friendly and innovative packaging solutions for food products, focusing on sustainability and convenience.
Ready-to-eat Meals
Disruptive innovation opportunity: Improve the ready-to-eat meal market by introducing gourmet options with premium ingredients and convenient packaging.
Natural Food Products
Disruptive innovation opportunity: Innovate in the natural food industry by sourcing and incorporating high-quality, sustainable ingredients into food products.
SCORE
3.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 28%
Activity 60%
Freshness 8%

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