Scotch Whisky Coladas

Wildhawk's Mekong Sleepwalker Features Ube, Coconut & Orange

Rather than creating a classic piña colada cocktail with rum, Wildhawk's co-bar manager Christian “Suzu” Suzki set out to do something different and crafted a brightly colored scotch whisky colada. Dubbed Mekong Sleepwalker, this remixed version of a classic cocktail served in San Francisco, California is made with ube extract, a blend of two coconut milks and orange.

Earthy, amethyst-colored cocktails are having a moment in San Francisco's bar scene thanks to ube, a purple yam originally from the Philippines. The mild, nutty and sweet tuber is appealing for its ability to add a vibrant purple color to food and beverages without the need for chemical additives. This globally inspired flavor is popping up in Filipino-inspired cocktails that help to share globally inspired experiences in an Instagram-worthy way.

Purple Yam Cocktails
Creating cocktails with purple yams as the key ingredient to add natural color, flavor and a global flair.
Alternative Spirit Mixology
Experimenting with alternative spirits to create unique and intriguing cocktails that appeal to adventurous and curious drinkers.
Coconut Milk Blends
Using a blend of coconut milks to add creaminess and depth of flavor to cocktails while offering a dairy-free option for consumers.

Industries Being Reshaped

Beverage
Developing new and innovative cocktail offerings that utilize unique ingredients and flavor combinations to appeal to consumers looking for exotic and Instagram-worthy experiences.
Hospitality
Incorporating global and cultural influences into drink menus to create a unique and memorable experience for guests at bars and restaurants.
Food & Beverage
Developing complementary food and snack offerings that pair well with innovative and adventurous cocktails, creating a complete experience for consumers.
SCORE
0.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 3%
Activity 9%
Freshness 11%

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