I am so in love with the work of Miles Aldridge. â€œBeautiful,â€ â€œfreaky,â€ â€œsurreal,â€ â€œsexy,â€ â€œscary,â€ and â€œgorgeousâ€ are just some words I can think of to describe his photography.
Since Miles Aldridge is new to the business, he has approached photography with a unique perspective which is something very few photographers have ever come close to grasping; the exception of course, being Rankin and his powder puff beauty pieces.
Implications - Since society is so saturated with advertisements of every sort, consumers have become desensitized to their standard imagery, deeming them ineffective. These consumers now embrace advertisements that have shocking or taboo content, since they spark discussion in society. Companies that wish to appeal to their target markets in a memorable fashion should incorporate these elements into their marketing campaigns.