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Multipurpose Germ-Killing Cleaners

S.C. Johnson FamilyGuard Disinfectants Come in Two Formulas

— March 3, 2023 — Lifestyle
The S.C. Johnson FamilyGuard disinfectants are being launched as a range of cleaning products perfect for household use to help inhabitants keep their homes as clean as possible. The products include a foaming spray and a traditional spray, which are both suitable for use on more than 100 surfaces where children and pets are most likely to play. The products are rated to kill the viruses that cause H1N1 and COVID-19, while also working to eradicate other germs, viruses and bacteria that could be lurking on the surface.

The S.C. Johnson FamilyGuard disinfectants come in Citrus and Fresh scents to choose from, which are both arriving at Walmart locations this month as well as Target and Amazon. The cleaning products have already received the 2023 Product of the Year distinction from Product of the Year USA.
Trend Themes
1. Multipurpose Germ-killing Cleaners - The market for products that can effectively disinfect and clean a wide range of surfaces represents a significant business opportunity for innovative companies.
2. Family-friendly Disinfectants - Developing cleaning products that are safe for use around children and pets can be a key area of innovation for manufacturers.
3. Home Cleaning for Health - As concerns about germs and viruses continue, consumers are looking for cleaning products that can help them keep their homes healthier and safer.
Industry Implications
1. Household Cleaning Products - The market for household cleaning products that can help protect against the spread of germs and viruses is growing as consumers become more concerned about hygiene.
2. Consumer Goods Retailers - Retailers that can offer a range of cleaning products that address consumers' health and safety concerns are well-positioned to capitalize on this trend.
3. Chemical Manufacturing - Innovations in chemical manufacturing can help to create more effective, yet safer, disinfectant products that meet the needs of today's consumers.
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