Savory Trail Mixes

Nomad Mix's Snacks Include Pickle Chips & Mushroom Jerky

By nature, trail mix is a snack that’s super versatile, allowing for easy customization to cater to individual flavor preferences, whether sweet or savory, and Nomad Mix is one brand that provides convenient options for consumers who prefer ready-made savory trail mixes without the hassle of DIY mixing.

Sweet pickle chips, mushroom jerky and toasted corn are some of the additions to Nomax Mix products, which can be appreciated in loose mixes of varying sizes for different snacking occasions.

Savory trail mixes offer a refreshing departure from the abundance of sweet options available on the market, providing a tantalizing alternative that satisfies consumers' cravings for salty, umami, and savory flavors. This divergence in flavor profiles caters to individuals seeking a more savory and robust snacking experience, offering a welcomed contrast to the traditional sweetness found in many trail mixes.

Savory Snacks
Opportunity for brands to explore and innovate on existing savory snack offerings by incorporating unexpected ingredients.
Customizable Trail Mix
Opportunity for brands to offer consumers an ability to create their own trail mix with a variety of salty, umami, and savory flavors.
Plant-based Jerky
Opportunity for brands to expand their savory offerings by introducing plant-based jerkies that cater to the growing vegan and flexitarian market.

Who This Affects Most

Snack Foods
Brands within the snack foods industry can innovatively cater to consumers' cravings for savory flavors by exploring unique ingredient combinations.
Health Foods
Brands within the health foods industry can capitalize on the trend towards savory snacking by offering healthier alternatives to traditional trail mix options.
Vegan Foods
Opportunity for brands in the vegan food industry to expand their product lines with plant-based jerky options that cater to consumers' savory cravings.
SCORE
5.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 82%
Activity 52%
Freshness 17%