Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The Santa Casa Hospital Bans the Fascination with the Undead

 - Dec 22, 2010
References: adsoftheworld
This campaign for the Santa Casa Hospital by Y&R is an awesome way to encourage blood donations. Following a concept of not wasting blood, Santa Casa Hospital points out the less productive things you could do with blood, providing blood donation as an alternative.

Though the concept is creative and clever, the real beauty is the art direction in this campaign. The stylistic prints are similar to the jazz posters of the 1950s and 1960s, giving the campaign a vintage vibe. Check out the Santa Casa Hospital campaign in the gallery.