Fashion label SANCT is introducing itself with a debut Thesis collection full of elevated workwear staple pieces. The new series of menswear boasts intricate pattern designs that are all sewn and incorporated by designer AJ Li. Li describes the collection as something that doesn't necessarily fall into one culture or another, but gives enough components to be something of its own identity. The main element that makes the SANCT Thesis collection special is the fact that everything is completely handmade, ensuring the highest level of detail attention.
The workwear revisions feature hardwearing textile details including denim, wool, and corduroy materials cut in oversized fits and then finished with tough hardware. Some additional details include Sashiko stitching, screen-printed florals, adjustable strap closures and embroidered details throughout.
What Makes This Trend Stand Out
- Embellished Handmade Workwear
- Opportunity for disruptive innovation lies in incorporating intricate pattern designs and handmade craftsmanship into workwear staples.
- Elevated Workwear Staple Pieces
- Disruptive innovation can be achieved by creating workwear staples with elevated design elements such as Sashiko stitching, screen-printed florals, and embroidered details.
- Hardwearing Textile Details
- Disruptive innovation opportunity lies in using durable materials like denim, wool, and corduroy to create workwear pieces that are cut in oversized fits and finished with tough hardware.
Sectors Adopting This
- Fashion and Apparel
- In the fashion and apparel industry, there is an opportunity for disruptive innovation by introducing embellished handmade workwear and elevated staple pieces.
- Textile Manufacturing
- Disruptive innovation can be pursued in the textile manufacturing industry by incorporating hardwearing textile details and durable materials into workwear.
- Design and Craftsmanship
- In the design and craftsmanship industry, there is a disruptive innovation opportunity in creating workwear with intricate pattern designs and attention to handmade details.
