Pyramid-Shaped Salt Flakes

Natierra's Salt Flakes Boast a Different Shape Than Other Salts

At the Winter Fancy Food Show, superfood snack company Natierra introduced its Himalania Pink Salt Flakes and InkaSalt Flakes, which set themselves apart in the salt market with pyramid-shaped forms.

To create these unique and 100% natural sale flakes, Natierra first prepares a salt brine from specially selected reserves that support a natural preparation process. From there, the brine is evaporated to create "fleur de sel" and begin the crystallization process in a greenhouse. Over time, the brine develops into crystal forms that are distinctly pyramid-like. At this time, only the perfectly formed salt flakes are picked out by hand for sale.

Natierra’s Himalania Pink Salt and InkaSalt Flakes have the potential to enhance everything from baked goods to seafood.

Pyramid-shaped Salt Flakes
Disruptive innovation opportunity: Introducing unique and visually appealing salt flakes that stand out in the market.
Natural Preparation Process
Disruptive innovation opportunity: Developing a salt brine from specially selected reserves and utilizing a natural crystallization process to create high-quality salt flakes.
Enhancing Food Products
Disruptive innovation opportunity: Exploring the potential of Natierra's Himalania Pink Salt and InkaSalt Flakes to enhance the flavor of various food items.

Who This Affects Most

Superfood Snacks
Disruptive innovation opportunity: Incorporating pyramid-shaped salt flakes into healthy snacks to create unique and visually appealing products.
Salt Manufacturing
Disruptive innovation opportunity: Implementing a natural preparation process and utilizing innovative crystal formation techniques to revolutionize the salt manufacturing industry.
Food and Beverage
Disruptive innovation opportunity: Collaborating with Natierra to develop innovative recipes and products that utilize Himalania Pink Salt and InkaSalt Flakes to enhance flavor profiles.
SCORE
0.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 5%
Activity 10%
Freshness 8%