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Cordial Cord Ads

The RWE Hairdresser & Workshop Print Ads Feature Handy-Dandy Helpers

— May 27, 2011 — Marketing
When working hard there's no better way to stay organized than to have a handy helper, just like the ones featured in the RWE print ads. These cartoon-like print ads were created by advertising agency San Markos in Warsaw, Poland.

These RWE Hairdresser and Workshop print ads capture the audience's attention by having us wonder who that big blue creature in the ads is. Creative director Johan Ohlson was the brains behind this effective print marketing campaign.

Two ads were released in the RWE Hairdresser and Workshop print campaign, each of which uses a very different scenario. By using a hairdresser and workshop set-up, the brand is able to appeal to a very wide target demographic, containing both men and women. It certainly would be helpful to have a cord like this attached to gadgets.
Trend Themes
1. Print Advertising - Explore innovative ways to capture audience attention and tell a compelling story through print ads.
2. Cartoon-like Marketing - Utilize cartoon-like characters and imagery to create memorable and engaging marketing campaigns.
3. Targeted Demographic Appeal - Develop marketing strategies that can appeal to a wide range of demographics by using relatable scenarios.
Industry Implications
1. Advertising - Find opportunities to create unique and attention-grabbing print ads for various brands and industries.
2. Marketing - Incorporate cartoon-like characters and imagery in marketing campaigns to enhance brand visibility and memorability.
3. Hairdressing and Workshop - Implement creative marketing tactics in the hairdressing and workshop industries to attract new customers and increase brand awareness.
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