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The Conceptual Apple Rope Watch Reimagines the Brand's Wearable

 - Jan 16, 2019
References: yankodesign
The conceptual Apple Rope Watch has been designed as a new wearable from the technology brand that aims to offer a different kind of aesthetic for avid fans to appreciate when donning the advanced device.

The device boasts a rounded display that is a departure from the squarish design that has become the mainstay aesthetic of the wearable for the brand. The wearable features a completely different kind of strap that features a lasso-inspired experience that is intended to be wrapped around the wrist and hooked over the display instead of requiring any buckles or fasteners.

The conceptual Apple Rope Watch is the design work of Dongwook Yoon and brings about an enhanced push towards a customized fit for consumers seeking a more intuitive experience.