Tim Hortons has been inviting customers to Roll Up the Rim for over three decades and it is now modernizing this contest in a way that allows for this action to be taken physically and digitally. This year's Roll Up the Rim contest kicks off in March and runs until April, where guests can participate in-person or digitally via the Tim Hortons app or website.
To introduce this digital and sustainable way to play, Tim Hortons is giving Tims Rewards members additional rolls. For the sake of the environment, many coffee and tea lovers are frequenting their local coffee shops with reusable tumblers. Guests who visit Tim Hortons with a reusable cup will be rewarded with three digital rolls during all four weeks of the contest.
Image Credit: Tim Hortons