ROAM The Brand is Expanding its Home Scents with Two New Room Sprays
Jana Pijak — December 10, 2025 — Art & Design
References: roamthebrand
ROAM The Brand is expanding its sensory-driven home collection with the debut of its first-ever room sprays, marking a natural next step for the Vancouver-based company known for its minimalist design, clean ingredients, and storytelling through scent. Following the recent addition of wall art prints, this launch highlights ROAM’s continued evolution into a full lifestyle brand.
The new collection features two sprays, each hand-blended in Vancouver and made with a short, clean ingredient list that's free from synthetic fragrance. RENEW, a bright blend of eucalyptus, clary sage, and lavender, is designed to refresh spaces, from linens and living rooms to cars and workspaces. DRIFT, a soothing combination of lavender, roman chamomile, bergamot, and frankincense, supports restful evenings when misted over pillows and bedding.
Both retail for $34 per 100 ml bottle and can be purchased individually or together in the Room Spray Bundle for a morning-to-night scent ritual.
Image Credit: ROAM The Brand
The new collection features two sprays, each hand-blended in Vancouver and made with a short, clean ingredient list that's free from synthetic fragrance. RENEW, a bright blend of eucalyptus, clary sage, and lavender, is designed to refresh spaces, from linens and living rooms to cars and workspaces. DRIFT, a soothing combination of lavender, roman chamomile, bergamot, and frankincense, supports restful evenings when misted over pillows and bedding.
Both retail for $34 per 100 ml bottle and can be purchased individually or together in the Room Spray Bundle for a morning-to-night scent ritual.
Image Credit: ROAM The Brand
Trend Themes
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Clean-ingredient Home Fragrances — Home fragrances using clean, natural ingredients provide consumers with healthier alternatives to traditional synthetic options.
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Multi-purpose Scent Products — Room sprays that serve multiple functions, such as refreshing linens and enhancing relaxation, add value and versatility to home scent offerings.
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Lifestyle-driven Scent Branding — Expanding beyond traditional scent products into broader lifestyle branding harnesses the power of storytelling and holistic living experiences.
Industry Implications
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Home Fragrance — The home fragrance industry is embracing clean, natural compositions as consumers prioritize health-conscious and sustainable living.
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Aromatherapy — The integration of aromatherapeutic elements into household products responds to the growing demand for wellness-focused solutions.
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Eco-friendly Consumer Goods — The shift towards eco-friendly and non-toxic ingredients in consumer goods reflects an evolving market that values sustainability and health.
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